Newmindspace are 2 kids that do an amazing job of organizing fun, free, all-ages events like pillow fights, parties on subways, massive bubble battles, public art installations and giant games of capture the flag on the streets. Not just limited to the USA Newmindspace are committed to reclaiming public spaces, inventing new ways to have fun and creating community.

Lori Kufner and Kevin Bracken at Newmindspace did it again on Saturday the 22nd of March with the 3rd Annual NYC Pillow Fight; hundreds turned up this year for a busload of madness and mayhem!! Way way bigger than last year.

Union Square was a mass array of hundreds of random New Yorkers, a big human chicken, a big bumble bee, Dora, and very clever little guy who wore a gas mask so as to limit his feather consumption.

Of Course some New Yorkers were pissed at the all the feathers - Trashing New York as they put it!!! On a serious note please get a grip of your lives. ALTHOUGH, I DO THINK IT SHOULD BE ONLY VEGETARIAN PILLOWS NEXT YEAR.

EITHER WAY - FEATHERS, SMILES AND LAUGHTER OVER WAR ANY DAY!!!

30 different cities across the World including, Melbourne, Budapest, Vancouver, Dublin, Paris, Shanghai, Sydney and London also hosted The World Pillow Day.

Lots of feathers, lots of Feathers Everywhere!!

Funky, Sexy or Cool - Definitely Cool!!